Persol

EYEWEAR CONSUMER PROFILE
• Cosmopolitan, cultured and sophisticated, mainly men
• Classic, understated and exclusive style
• Appreciating top quality and heritage, sometimes looking for a vintage touch
HERITAGE
• Founded in 1917 by engineer, Giuseppe Ratti
• Luxury Italian eyewear that is famous for its exclusive quality and design heritage
• Since the 1960’s, Persol was made popular by film and worn by actors such as Steve McQueen
• Persol maintains its DNA and values with the culture, film and art world
BRAND SPIRIT
• Almost 100 years of history
• Handmade in Italy
• Craftsmanship
• Style with substance
KEY FEATURES/SELLING POINTS
• Meflecto: This feature is handcrafted, allowing the temple to be flexible to attain the perfect fit for all face shapes/sizes. It maintains its shape and fit over time
• The Arrow: The handcrafted arrow is iconic and recognizable. A sophisticated hinge is hidden behind the exclusive design
• Natural Materials: Acetate is derived from cotton which makes frames allergy-free, warm to touch, comfortable to wear and creates vibrant colors and patterns
• Lens Technology: Thin, crystal glass lenses provides visual clarity, UV protection and is lightweight. Persol offers polarized and photochromatic filters
• High technology, best-in-class for sun lenses
• Heritage
• Celebrity passion
• Iconic design

As one of the longest-lasting eyewear brands in the world, there is a reason Persol has been around for almost a century. Their iconic image has long been a defining characteristic of "cool" in popular culture. Persol features luxury Italian sunglasses that exemplify elegance and the highest level of craftsmanship. Throughout the years, the Persol brand has proven to craft technically-advanced sunglasses with styles that have come to define high-fashion.

In 1917, Italian optician Giuseppe Ratti sought to create eyewear specifically for pilots and sports drivers. These original prototypes led to important innovations in vision clarity that have been a staple of Persol’s sunglasses. It wasn’t until the 1950s that Persol really made a splash in the fashion world, as the stylish 649 model became a mainstay in modern fashion.

Persol has since incorporated numerous other styles to choose from to create one of the most exciting lines of lifestyle and designer sunglasses in the fashion industry. In addition to the 649, Persol’s 714 model sunglasses reached iconic status after Hollywood superstar Steve McQueen added the bold, understated sunglasses to complete his signature look. It was then that the Persol brand had infiltrated pop culture worldwide and become one of marquee names for individuals who desired a trendy, luxurious look.

It wasn’t just the elegant designs that helped garner Persol’s massive popularity worldwide; it was also their continued commitment to technological innovation. Persol has routinely put its products in the most extreme conditions to test the durability and functionality of their materials. If you’re looking for a daring pair of elegant, designer sunglasses, look no further than Perol.

Which Style is best for you?        Check out the Size that fits you best  


  • Persol 0649 52mm Sunglasses QUICK VIEW Persol 0649 52mm Sunglasses $310.00

    Persol 0649 52mm Sunglasses

    $310.00

    Persol 0649 52mm Sunglasses A style icon, the 0649 is unique because it features Victorflex with other classic Persol design qualities. Victorflex is a system that gives the bridge maximum...

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  • Persol 0649 54mm Sunglasses QUICK VIEW Persol 0649 54mm Sunglasses $310.00

    Persol 0649 54mm Sunglasses

    $310.00

    A style icon, the 649 is unique because it features Victorflex with other classic Persol design qualities. Victorflex is a system that gives the bridge maximum flexibility while standing out...

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  • Persol 0649 938/81 54mm Sunglasses QUICK VIEW Persol 0649 938/81 54mm Sunglasses $360.00

    Persol 0649 938/81 54mm Sunglasses

    $360.00

    Persol 0649 938/81 54mm Sunglasses. The name "Persol" means for the sun. When these sunglasses are described as being "made for royalty," this is NOT simply an adage. Originally made...

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  • Persol 0649S 24/4P 52MM Sunglasses QUICK VIEW Persol 0649S 24/4P 52MM Sunglasses $360.00

    Persol 0649S 24/4P 52MM Sunglasses

    $360.00

    Persol 0649S 24/4P 52MM Sunglasses. The name "Persol" means for the sun. When these sunglasses are described as being "made for royalty," this is NOT simply an adage. Originally made...

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  • Persol 0PO0714 Sunglasses QUICK VIEW Persol 0PO0714 Sunglasses from $310.00

    Persol 0PO0714 Sunglasses

    $310.00

    Persol 0714 24/57 Sunglasses. This deluxe, limited edition style is as resourceful as it is artful. With handmade acetate frames, glass lenses, and a frame that folds perfectly into your...

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  • Persol 0PO2931S 204/31 53MM Sunglasses QUICK VIEW Persol 0PO2931S 204/31 53MM Sunglasses $200.00

    Persol 0PO2931S 204/31 53MM Sunglasses

    $200.00

    The Persol 2931S is yet another celebrity favorite. The slightly smaller aviator style frame is reminiscent of days gone by, yet the subtle details bring this style back into the...

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  • Persol 0PO2931S 24/31 53mm Sunglasses QUICK VIEW Persol 0PO2931S 24/31 53mm Sunglasses $200.00

    Persol 0PO2931S 24/31 53mm Sunglasses

    $200.00

    The Persol 2931S is yet another celebrity favorite. The slightly smaller aviator style frame is reminiscent of days gone by, yet the subtle details bring this style back into the...

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  • Persol 0PO3037S 95/31 54mm Sunglasses QUICK VIEW Persol 0PO3037S 95/31 54mm Sunglasses $200.00

    Persol 0PO3037S 95/31 54mm Sunglasses

    $200.00

    This squared off wayfarer is yet again another triumph of style coming from Persol. You have to admit, they simply get it. The get exactly how to design a great...

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  • Persol 0PO3046S 95/58 49mm Sunglasses QUICK VIEW Persol 0PO3046S 95/58 49mm Sunglasses $360.00

    Persol 0PO3046S 95/58 49mm Sunglasses

    $360.00

    Lets face it, the 3046s is a work of art. The attention to detail here is spot on. The slight curvature of the frames is just perfect and the photo...

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  • Persol 2393S 996/4P 57MM Sunglasses QUICK VIEW Persol 2393S 996/4P 57MM Sunglasses $254.95

    Persol 2393S 996/4P 57MM Sunglasses

    $254.95

    Persol 2393S 996/4P 57MM. A perfect aviator for any face; perfect because the style harbors a touch of retro-teadrop that rounds into a more adaptable shape. The handmade acetate frames...

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  • Persol 2393S 996/4P 60MM Sunglasses QUICK VIEW Persol 2393S 996/4P 60MM Sunglasses $254.95

    Persol 2393S 996/4P 60MM Sunglasses

    $254.95

    Persol 2393S 996/4P 60MM. A perfect aviator for any face; perfect because the style harbors a touch of retro-teadrop that rounds into a more adaptable shape. The handmade acetate frames...

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  • Persol 2409S 986/31 56mm Sunglasses QUICK VIEW Persol 2409S 986/31 56mm Sunglasses $309.95

    Persol 2409S 986/31 56mm Sunglasses

    $309.95

    Persol 2409S 986/31 56mm Sunglasses. A funky aviator that still preserves every last shred of Persol's signature elegance, this style provides a fresh new take on the often-abused aviator, and...

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  • Persol 2424S 56MM Gunmetal Sunglasses QUICK VIEW Persol 2424S 56MM Gunmetal Sunglasses $370.00

    Persol 2424S 56MM Gunmetal Sunglasses

    $370.00

    Who doesn't love an elevated aviator? This design from Persol is up there with the top aviators of all time. Persol has a knack for minute detail and they don't...

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  • Persol 2761S 95/58 60mm Sunglasses QUICK VIEW Persol 2761S 95/58 60mm Sunglasses $235.00

    Persol 2761S 95/58 60mm Sunglasses

    $235.00

    Persol 2761S 95/58 60mm Sunglasses. The handmade jet black acetate frame and glass lens are a winning combination. But if that isn't already enough: this style features the flexible Persol...

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  • Persol 2803S 58MM Sunglasses QUICK VIEW Persol 2803S 58MM Sunglasses $260.00

    Persol 2803S 58MM Sunglasses

    $260.00

    This has to be one of our favorite pairs of Persols ever made. Combining the look of a traditional half height eyeglass with a modern sunglass, the Persol 2803S is...

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  • Persol 3008S 24/4P Sunglasses QUICK VIEW Persol 3008S 24/4P Sunglasses $359.95

    Persol 3008S 24/4P Sunglasses

    $359.95

    Persol 3008S 24/4P Sunglasses. This deluxe, limited edition style is not to be missed. That said, this pair is as lovely and fleeting as all things Persol, so hurry up...

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  • Persol 3008S 95/4N Sunglasses QUICK VIEW Persol 3008S 95/4N Sunglasses $310.00

    Persol 3008S 95/4N Sunglasses

    $310.00

    Persol 3008S 95/4N Sunglasses. This deluxe, limited edition style is not to be missed. That said, this pair is as lovely and fleeting as all things Persol, so hurry up...

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  • Persol 3019S 96/56 55mm Sunglasses QUICK VIEW Persol 3019S 96/56 55mm Sunglasses $230.00

    Persol 3019S 96/56 55mm Sunglasses

    $230.00

    If there was one word to describe the 3019S for us it would have to be "classic". Persol has a way of capturing the golden age of style like no...

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  • Persol 3020S 95/31 57mm Sunglasses QUICK VIEW Persol 3020S 95/31 57mm Sunglasses $220.00

    Persol 3020S 95/31 57mm Sunglasses

    $220.00

    Persol 3020S 95/31 57mm Sunglasses. A little more elaborate and a while lot more edgy, this pair is lovely, sexy, and subversive all at the same time. The glass lenses...

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  • Persol 3020S 980/31 57mm Sunglasses QUICK VIEW Persol 3020S 980/31 57mm Sunglasses $230.00

    Persol 3020S 980/31 57mm Sunglasses

    $230.00

    Green Lens/Striped Brown Frame. A little more elaborate and a while lot more edgy, this pair is lovely, sexy, and subversive all at the same time. The glass lenses will...

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  • Persol 3027S 24/31 53mm Sunglasses QUICK VIEW Persol 3027S 24/31 53mm Sunglasses $310.00

    Persol 3027S 24/31 53mm Sunglasses

    $310.00

    Persol 3027S 24/31 53mm Sunglasses. This squared-off Wayfarer-esque style is perfect for many face shapes. The quality, however, is perfect for everyone. With deep handmade acetate frames, glass lenses, and...

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  • Persol PO0649  Sunglasses QUICK VIEW Persol PO0649 Sunglasses $290.00

    Persol PO0649 Sunglasses

    $290.00

    Merging past and present in a timeless style, the icons are distinguished for their unique design that captures the essence and soul of Persol. Drawing on a strong Italian heritage...

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  • Persol PO2388S 1016W4 49mm Sunglasses QUICK VIEW Persol PO2388S 1016W4 49mm Sunglasses $205.00

    Persol PO2388S 1016W4 49mm Sunglasses

    $205.00

    Persol PO2388S 1016W4 49mm Sunglasses are dedicated to those who consider heritage as a lifestyle and appreciate re-edition of emblematic styles. Persol Collezione Suprema is inspired by the unique and...

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  • Persol PO2747S 95/48 57mm Sunglasses QUICK VIEW Persol PO2747S 95/48 57mm Sunglasses $260.00

    Persol PO2747S 95/48 57mm Sunglasses

    $260.00

    Designed and crafted in Italy, Persol - from the Italian "per il sole" meaning "for the sun" - is a favorite among tastemakers and celebrities for its impeccable fit and...

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