A new milestone in the heritage of performance, Radar EV takes breakthroughs of a revolutionary design even further with a taller lens that extends the upper field of view. From the comfort and protection of the O Matter frame to the grip of its Unobtanium components, this premium design builds on the legacy of Radar innovation and style.
Photo Credit: Zorbingtime.com You may have never heard the term Zorbing before. After all, it is a pretty wacky concept. But it’s undeniably fun and one of the most up and coming outdoor fun sports on the scene. Zorbing is... Read more →
Dirtbag* Cedar Wright Still Has The Wright Stuff
Cedar Wright, American born climber, is in many ways the last of a dying breed. Based out of his decade-old Saturn, Cedar prioritizes climbing over almost every other aspect of life itself. In pursuit of the constant climb, Cedar has... Read more →
Own A Work Of Art": HULA BLUES
This summer get your hands on a piece of history. The historic partnering of Maui Jim and Vinylize is about to give way to a truly revolutionary summertime sunglass. The team plans to craft only 6000 pairs of limited edition sunglasses.... Read more →