A semi-rimless design with the widened view of rectangular lenses; this continuation of our popular Link series gives dimension to lightweight O Matter frame material to bridge the gap between style and performance. Features: Durability and all-day comfort of lightweight, stress-resistant O Matter frame material; Comfort and performance of Three-Point Fit that holds lenses in precise optical alignment; UV protection of Plutonite lens material that filters out 100% of UVA / UVB / UVC & harmful blue light up to 400 nm; Optimal precision and impact resistance that meet or exceed ANSI Z80.3 optical and basic impact standards.
Brady or Belichick? It’s the NFL’s chicken or egg scenario, causing an endless debate that obfuscates the other necessary pieces that go into creating a Super Bowl champion. Yes, last night’s performance by Tom Brady was brilliant. Yes, Bill Belichick... Read more →
Babiators: Not Just For The Cuteness Factor!
Babiators (n.) – Amalgamation of the two words baby and aviators; sunglasses for children Ted Fienning remembers the moment when the small sunglass company he had formed with his wife, Molly, and their two friends, Matthew and Carolyn Guard, was... Read more →
The Tuck: The Legacy of Jean Vaurnet
The tuck, it’s one of the most famous and simplest moves in all of skiing. And earlier this month, the man responsible for inventing it, Jean Vuarnet, passed away at the age of 83. The Frenchman introduced it to the... Read more →