Tory Burch

EYEWEAR CONSUMER PROFILE
• Women 24-45 years old looking for a chic, sophisticated aesthetic at an attainable price point
• Fashionable but chic
• Classic but modern
• Looking to be different but elegant
HERITAGE
• Tory Burch was launched in 2004 as a lifestyle concept with product categories including ready-to-wear, handbags, shoes and accessories
• Tory’s goal was to create stylish yet wearable clothing and accessories for women of all ages
• She is inspired by art, photography, film and travel, as well as her parents’ unique sense of personal style
BRAND SPIRIT
• Lifestyle brand where polished and ladylike meets modern, bold prints
• Attainable luxury
• Blends classic design elements with modern fashion sensibilities
• Embodies the personal style and spirit of its co-founder and creative director, Tory Burch
• Signature color is orange. Other iconic colors: navy, ivory, gold
KEY FEATURES/SELLING POINTS
• Balance between a sophisticated and effortlessly chic designer aesthetic and high-end quality with an attainable price
• Brand is top of mind for fashion conscious consumers
• Eclectic styling with a great fit
• Socially responsible company

Tory Burch produces the finest in fashionable designer eyewear.
Fashionable eyewear and sunglasses specifically-designed to flatter any face shape.
Tory Burch sunglasses combine glamour with a bit of whimsy.




  • Tory Burch 0TY6021Q Sunglasses QUICK VIEW Tory Burch 0TY6021Q Sunglasses $175.00

    Tory Burch 0TY6021Q Sunglasses

    $175.00

    Tory Burch 0TY6021Q 398-8E Sunglasses

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  • Tory Burch TY6031 10237 59MM Silver Frame/Blue Green Lens Sunglasses QUICK VIEW Tory Burch TY6031 10237 59MM Silver Frame/Blue Green Lens Sunglasses $200.00

    Tory Burch TY6031 10237 59MM Silver Frame/Blue Green Lens Sunglasses

    $200.00

    A classic combination, this sophisticated pilot features colored marble temples and the minimalistic Reva coin logo hardware. The Reva Coin Logo Story is inspired by the brand's popular jewelry components,...

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  • Tory Burch TY6049 31493 56mm Sunglasses QUICK VIEW Tory Burch TY6049 31493 56mm Sunglasses $200.00

    Tory Burch TY6049 31493 56mm Sunglasses

    $200.00

    Tory Burch has done it again. With her signature style infused onto this fashionista look, you'll experience comfort like never before. Wear the American designer's classic style.Tory Burch TY6049 31493...

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  • Tory Burch TY6049 315571 56mm Sunglasses QUICK VIEW Tory Burch TY6049 315571 56mm Sunglasses $200.00

    Tory Burch TY6049 315571 56mm Sunglasses

    $200.00

    Tory Burch has done it again. With her signature style infused onto this fashionista look, you'll experience comfort like never before. Wear the American designer's classic style - Tory Burch...

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  • Tory Burch TY6051 Sunglasses QUICK VIEW Tory Burch TY6051 Sunglasses from $150.00

    Tory Burch TY6051 Sunglasses

    $150.00

    Tory Burch has done it again. With her signature style infused onto this look, you'll experience comfort like never before. Wear the American designer's classic style. Sophisticated style, combined with...

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  • Tory Burch TY7046-735/13 Brown/Brown Gradient Sunglasses QUICK VIEW Tory Burch TY7046-735/13 Brown/Brown Gradient Sunglasses $165.00

    Tory Burch TY7046-735/13 Brown/Brown Gradient Sunglasses

    $165.00

    Stunning Tory Burch sunglasses with a slight cateye design in Olive with Brown lenses reminiscent of old Hollywood

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  • Tory Burch TY7093 155471 56mm Sunglasses QUICK VIEW Tory Burch TY7093 155471 56mm Sunglasses $175.00

    Tory Burch TY7093 155471 56mm Sunglasses

    $175.00

    Tory Burch has done it again. With her signature style infused onto this fashionista look, you'll experience comfort like never before. Wear the American designer's classic style.Tory Burch TY7093 155471...

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  • Tory Burch TY7094 139011 56mm Sunglasses QUICK VIEW Tory Burch TY7094 139011 56mm Sunglasses $175.00

    Tory Burch TY7094 139011 56mm Sunglasses

    $175.00

    Tory Burch has done it again. With her signature style infused onto this fashionista look, you'll experience comfort like never before. Wear the American designer's classic style.Tory Burch TY7094 139011...

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  • Tory Burch TY7094 155513 56mm Sunglasses QUICK VIEW Tory Burch TY7094 155513 56mm Sunglasses $175.00

    Tory Burch TY7094 155513 56mm Sunglasses

    $175.00

    Tory Burch has done it again. With her signature style infused onto this fashionista look, you'll experience comfort like never before. Wear the American designer's classic style.Tory Burch TY7094 155513...

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  • Tory Burch TY7095 15984L 54 MM Sunglasses QUICK VIEW Tory Burch TY7095 15984L 54 MM Sunglasses $165.00

    Tory Burch TY7095 15984L 54 MM Sunglasses

    $165.00

    Tory Burch has done it again. With her signature style infused onto this look, you'll experience comfort like never before. Wear the American designer's classic style. Sophisticated style, combined with...

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  • Tory Burch TY7097 Sunglasses QUICK VIEW Tory Burch TY7097 Sunglasses from $175.00

    Tory Burch TY7097 Sunglasses

    $175.00

    Tory Burch has done it again. With her signature style infused onto this look, you'll experience comfort like never before. Wear the American designer's classic style. Sophisticated style, combined with...

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  • Tory Burch TY7098 Sunglasses QUICK VIEW Tory Burch TY7098 Sunglasses from $175.00

    Tory Burch TY7098 Sunglasses

    $175.00

    Tory Burch has done it again. With her signature style infused onto this look, you'll experience comfort like never before. Wear the American designer's classic style. Sophisticated style, combined with...

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  • Tory Burch TY9029 501T5 57MM Black Frame/Brown Gradient Lens Sunglasses QUICK VIEW Tory Burch TY9029 501T5 57MM Black Frame/Brown Gradient Lens Sunglasses $184.00

    Tory Burch TY9029 501T5 57MM Black Frame/Brown Gradient Lens Sunglasses

    $184.00

    This round fit couldn't be easier. Featuring Tory's iconic brand colors, this exclusive look is as classic as it gets.

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  • Tory Burch TY9047 Sunglasses QUICK VIEW Tory Burch TY9047 Sunglasses $175.00

    Tory Burch TY9047 Sunglasses

    $175.00

    Tory Burch has done it again. With her signature style infused onto this look, you'll experience comfort like never before. Wear the American designer's classic style. Sophisticated style, combined with...

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